Welcome to Beauty of Rwanda

Beauty of Rwanda is a not-for-profit jewellery and home décor company founded on the principle of economic empowerment to women of Rwanda.

Rwanda is one of the poorest countries in Africa, particularly following the devastating genocide of 1994, in which 1 million lives were lost. The social and economic effects of the genocide rippled through the nation and still have an impact in the present day – close to 14% of rural dwellers live in conditions of extreme poverty.

Our main objective is to empower rural girls and women, and evolve alternative strategies of education that will enable them to participate as equal citizens in the political, economical and social sustainable development of themselves, their families and their communities. Through our #OneBasket campaign, the organisation makes a real difference to the lives of girls, women and their families.